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D365 CRM Competency Lead

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Principal Architect (Level: Director)
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187336 Requisition #
Job Role: D365 CRM Competency Lead
Skills and Experience
1. 12–14 years of total experience in CRM, with 6+ years specifically in D365 (CE).
2. Deep expertise in Dynamics 365 Customer Engagement (CE) modules: Sales, Customer Service, Marketing, Field Service, and Project Operations.
3. Familiarity with Dynamics 365 Finance & Operations (F&O) is a strong plus.
4. Proven experience in Power Platform (Power Apps, Power Automate, Power BI) and Dataverse, with knowledge of integrations using Azure services and Logic Apps.
5. Knowledge on building and configuring CRM forms, views, dashboards, and workflows. 
6. Understanding of CRM API, REST/ODATA and SOAP endpoints 
7. Experience with .NET, SQL Server, JavaScript, and C# 
8. Experience with Dynamics CRM SDK & Microsoft SharePoint and Business Intelligence a plus.
9. At least 5 Microsoft certifications including Dynamics 365 Solution Architect Expert, Functional Consultant Associate, and/or Power Platform Architect.
10. Experience in leading complex solutioning efforts for large Dynamics 365 transformation and modernization programs.
11. Strong presales solutioning skills including proposal creation, estimation, and architecture blueprinting.
12. Demonstrated success in mentoring, practice development, and community leadership within the D365 space.
13. Excellent communication and stakeholder management skills, with the ability to engage C-level clients.
14. Strong team leadership and strategic planning abilities, with a proven track record of growing CRM practices.
Responsibilities
1. Develop and lead the Microsoft Dynamics 365 competency strategy, defining technical and functional skill tracks across CE
2. Drive thought leadership in D365 proposals, solution design, and digital transformation initiatives.
3. Serve as a technical escalation point for delivery teams during critical issues, escalations, and solution design discussions.
4. Formulate and drive certification plans, training paths, and skill-building initiatives across the team.
5. Establish competency KPIs, track benefits realization, and support business case development for internal and external initiatives.
6. Represent the organization in Microsoft partner programs, MVP communities, and key industry events.
7. Lead innovation efforts by conceptualizing accelerators, reusable frameworks, and demo assets leveraging D365 and Power Platform.
8. Stay abreast of market trends, D365 roadmap updates, and ensure alignment of competency strategy with industry best practices.
9. Collaborate with sales, delivery, and marketing teams to support go-to-market initiatives and client pitches.
10. Ensure team certifications and specializations align with Microsoft Partner Network (MPN) requirements and partnership tier goals.

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